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Reliance TV will offer 250 HD channels
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Direct-to-home (DTH) television service provider, Reliance Digital TV, said on Wednesday it will offer 250 channels on its network in superior High Definition (HD) like quality, pushing it ahead of competitors who offer just a few such channels to their customers currently.
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Buy Beetel instruments get Big TV connection for FREE
The highly competitive Indian DTH (direct-to-home) market is forcing players to come with new and innovative offers. So after bundling free connection with television sets, Reliance Big TV is now offering a free connection with mobile and landline instruments.
The Reliance ADAG company has partnered with Beetel Teletech, manufacturer of mobile and landline phones, to offer free connections with these phone sets.
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Reliance BIG TV join hands with Vision India
Vision India Real Estate, an integrated property development and asset management group, today inked an MoU (memorandum of understanding) with Reliance BIG TV, the DTH arm of Reliance ADA Group, to provide an experience of spectacular entertainment, blockbuster movies, up-to-the-minute news, and favourite programs at the click of a button, in its upcoming premium housing project, The Gem Grove.
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BIG TV come up with 60 new TV channels
Reliance BIG TV, the DTH arm of Reliance Communications, is planning to introduce 60 more channels including its own entertainment channels in the next three months, a top company official said.
Presently, BIG TV broadcasts 236 channels. We are planning to introduce two new transponders which will enable us to broadcast another 60 channels which include our own HD movie and entertainment channels in the next three months, Reliance Communications’ chief executive officer (DTH and IPTV), Sanjay Behl, said.
He was speaking after announcing its new product of High Definition (HD) and Digital Video Recorder (DVR) service.
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Kurbaan and Wanted available on Reliance Big TV ppv platform
DTH operators are now showcasing the Saif Ali Khan-starrer Kurbaan and Salman Khan’s Wanted on their pay-per-view platform.
Reliance Big TV will premiere Kurbaan on 2 January while Salman Khan’s Wanted is currently being shown on its platform. Both the films are part of the platform’s New Year offerings to its subscribers.
Kurbaan and Wanted will be available on Reliance Big TV’s ppv platform for Rs 100 and Rs 75 for a 24-hour pass.
Meanwhile, Dish TV is currently showing Kurbaan at Rs 100 per view while Tata Sky is offering both Kurbaan and Wanted at Rs 100 per view each.
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Win a free Reliance BIG TV connection this festive season
Reliance BIG TV, India’s leading digital DTH service provider, has recently announced the year end Dhamaka. The scratch and win offer is an opportunity for the customer to win assured gifts like free subscriptions and discounts on installation of Reliance BIG TV. This scratch and win offer is planned keeping Reliance BIG TV’s continuous endeavour to offer great value to customers with great savings in mind.
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BIG TV into Social Media to promote James Cameron Avatar
Reliance BIG TV Launches Innovative Social Media Campaign on Twitter, Facebook and YouTube to Promote James Cameron’s Hollywood mega movie of the year Avatar in India Reliance BIG TV is the official marketing partner of Fox Star, the movie’s distributors in India. The movie is scheduled for theatrical release on 18th December.
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Reliance BIG TV, Fox Star Studios ink marketing alliance for Avatar
Reliance BIG TV is entering into a strategic marketing alliance with Fox Star Studios for the India release of James Cameron’s Avatar.
Reliance BIG TV will showcase exclusive interviews with Cameron and the stars of Avatar as well as exclusive videos of Behind-The-Scenes of the film. As part of the tie-up, Reliance BIG TV is creating a new TVC with the visual imagery from Avatar. The 30 seconds TVC is made in English and expected to go on air across 12 English channels that include Times Now, AXN, Star World, Star Movies, Channel V, and HBO among others from 15 December. Reliance BIG TV will be running a month long 360 degree integrated marketing campaign across all India.
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BIG TV ties up with Fox STAR to promote Cameron film
Anil Ambani’s direct-to-home company, Reliance BIG TV, has formed a marketing alliance with Fox STAR Studios for its forthcoming movie, Avatar. The deal, according to source, has been struck for Rs 20 crore.
Avatar is an epic 3D fiction movie which has taken James Cameron almost four years to make. Fox STAR Studios is releasing the movie worldwide.
The alliance comprises of BIG TV getting the first telecast rights of exclusive promotions for direct-to-home (DTH) platforms, creating a TVC (television content rating) with the cast of Avatar, introducing special zones across its multiplexes to experience the film. BIG TV will also run a pan-India marketing campaign for which the company will spend Rs 5 crore.
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Big TV partners with UTV
Reliance BIG TV has entered into a tie-up with UTV Productions to show the film Wake Up Sid on its Pay per View platform from November 20. According to the tie-up, UTV Productions has offered Reliance BIG TV the DTH rights for Wake Up Sid for four weeks.
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